Month: March 2013

Authors: Carol Liao, David Michael, Michael J. Silverstein and Abheek Singhi Publisher: Harvard Business Review Press – 314 pages Book Review by: Sonu Chandiram Economist John Williams gives us three statistics about the United States that will make you shake your head: The first statistic is that for the last few years, the gross domestic product of the U.S. has been shrinking about 2 percent per year, instead of growing at about the same rate that major American media report to us. That is a 4 percent difference that amounts to a whopping $626 billion, or 4 percent of...

Authors: Frances Frei and Anne Morriss Publisher: Harvard Business Review Press – 247 pages Book Review by: Sonu Chandiram In today’s competitive business environment, with few exceptions, it is almost impossible to avail continuous supply of a product on an exclusive basis, so that a company can dictate its price to customers and get the lion’s share of a business. Even manufacturers cannot control retail prices of their products due to competition from importers or other domestic makers of similar goods. One of the key differentiators is the level of customer service. In most U.S. companies, especially consumer-oriented ones...

Authors: Denise F. Polit, PhD, FAAN and Cheryl Tatano Beck, DNSc, CNM, FAAN Publisher: Wolters Kluwer | Lippincott Williams & Wilkins – 802 pages Book Review by: Nano Khilnani The first edition of this book was published some 35 years ago in 1978. It has become a classic in nursing. It has undergone numerous improvements over the years. This ninth and latest edition has many of the popular features of previous editions and some new ones which we name below. The authors are both professors of nursing. Denise F. Polit is a professor of nursing at the Griffith University...

Authors: Anne Shumway-Cook, PhD, PT, FAPTA and Marjorie H. Woollacott, PhD Publisher: Wolters Kluwer | Lippincott Williams & Wilkins – 641 pages Book Review by: Nano Khilnani The authors state in the Preface of this book that its primary purpose is to reduce the large gap that exists between research in the area of motor control and practice. They point out that in recent years there has been a large increase in neuroscience research and this book aims to help physicians, physical therapists and other professionals translate the research findings into best clinical practices. Ann Shumway-Cook is a professor...

Authors: Thomas C. Hammergren and Alan R. Simon Publisher: For Dummies – an Imprint of Wiley Publishing Book Review by:  Venkat Subramaniam One of the best ways to understand a concept is to simply look at it, if a picture is available. When you think about data warehousing what may come to you mind is a disk that is inside a computer. Or an external drive connected to a computer. You will be pleased to know that an illustration is provided for you on page 12 of this book that shows you a representation of a simple data warehousing...