Book Review: Innovation – Create Far from Home and Win Everywhere
Authors: Vijay Govindarajan and Chris Timble Publisher: Harvard Business Review Press Book Review by: Sonu Chandiram This 229-page book on ‘reverse innovation’ in business a new term you will learn about and what it means, is itself an innovative work by its two authors because it recognizes, as few books do, that the United States is no longer a pioneer – as it once was – in creating new products and services that makes life easier for billions of people worldwide. Other countries such as China and India have taken the lead in innovation. Chinese firms now design numerous...
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